Tuff Spas 100% helps me acquire new customers that were never going to buy an acrylic spa. People with cover issues and and people who want a 110v spa are easily converted to sales because the Tuff story makes sense. Customers looking for a price point spa are easily converted to Tuff Spas once they understand the value of the hard top cover. The Platinum line more closely resembles my acrylic line but has the hard top cover so some people who started off liking acrylic quickly become Tuff customers. The thing I like most about dealing with Tuff Spas is that I feel like management really cares about it’s dealers and products.